EoY

Download the End of Year Giving Letter Templates 

The holidays are usually a quiet time for most, but for nonprofits it is a crucial time for fundraising!

End of year giving is generally considered the time from after GivingTuesday to New Years. A good strategy for end of year giving begins usually around August. There are lots of moving parts that go into your plan, however; your end of year letter is one of the most important contributing elements.

An end of year letter should inspire your donor with all the change your organization has done that year. You want to make it feel heartfelt and positive, highlighting the fact that while you’ve had tremendous success, there’s still more to achieve! Most importantly, your letter should not sound like
a plea to reach any end of year financial goals. Keep it sentimental, engaging, and thought-provoking!

Your main goal with an year-end letter should be to convey a sense of community to your donors, by adding personal details about who they’re helping. We’ve compiled a list of unique and engaging templates that will not
only keep you at the forefront of your donors’ minds, but also will ensure more giving with less effort!

Let’s smash your end of year fundraising goals!