Data Collection, Data Utilization, and Capacity Building: How to Choose the Right CRM for Your Nonprofit

In an increasingly data-driven world, a well-chosen CRM isn’t just a tool—it’s the foundation for building meaningful donor relationships, improving operational efficiency, and driving mission impact. With so many CRM options on the market, how do you choose the one that best aligns with your mission, enhances donor engagement, eliminates duplicate data entry, and supports capacity building?

In this exclusive session, from Arreva and Keller Consulting, we’ll explore the essential elements nonprofits need to consider when selecting a CRM, including:

• Data Collection: Learn new techniques for acquiring donors and capture all relevant donor data automatically into your donor database.
  
  
• Data Utilization: Discover strategies to leverage data for actionable insights, personalized donor communications, and increased fundraising success.
  
  
• Capacity Building: Understand how the right CRM can scale with your organization, empowering your team to work smarter, not harder.
  
  
• Avoid Common Pitfalls: We'll share real-world examples of nonprofit organizations achieving success with the right technology and offer practical tips for evaluating CRM platforms based on your organization’s unique needs.

Watch now to ensure your organization is fully equipped for transformative results in 2025 and beyond!