Data, and the way you use it, can make or break a fundraising program. Good data is your friend -- it drives donor engagement by providing true insight into your donors interests, hobbies and their giving history. It also helps you segment more accurately so you don't leave your key givers languishing away in your annual fund.
Join Arreva along with Linda Garrison, CFRE, principal of Acuity Consulting for an educational webinar where we will discuss:
- Easy tips to clean and maintain your donor database
- How to accurately capture giving data
- Tips for screening your data and how to pick a reputable vendor to help you
At the end of this webinar, you should have the fundamental skills you need to use donor data to build a truly donor-centric fundraising program.
Linda S. Garrison, CFRE Principal of Acuity Consulting